Susan Olk's Blog

8 Shockingly Bad Staging Decisions (and what to do about them)

Posted On: Wednesday, February 5, 2014 - 3:54pm
Tags: funny marketing staging | Topics: Market Statistics

Trulia reports 8 terrible staging decisions sellers and agents can make and what to do about them.

Zephyr Real Estate Announces Top Producers

Posted On: Monday, February 3, 2014 - 8:30am
Tags: achievement award market share success top producers | Topics: Press Release

San Francisco, CA, February 3, 2014 – Zephyr Real Estate has just released its annual Top Producers ranking for 2013. Zephyr’s sales for the year reached nearly $1.8 billion. The Top Ten producers collectively generated well over $400 million in closed sales. 

Zephyr Real Estate Gains Rank in San Francisco Business Times 2014 List

Posted On: Thursday, January 30, 2014 - 8:30am
Tags: Book of Lists honor rank success volume Zephyr | Topics: Press Release

San Francisco, CA, January 30, 2014 – Zephyr Real Estate moved in to the No. 6 spot on the just-released 2014 San Francisco Bay Area Book of Lists, up a notch from the previous year’s No. 7 spot. Zephyr’s sales volume signified an increase of over 30 percent from the prior year.

San Francisco Rent Board announces allowable rent increase for 2013-2014

Posted On: Friday, January 24, 2014 - 3:41pm
Tags: rent control | Topics: Community Information

The San Francisco rent board has announced the allowable rent increase for this year.  Wow 1%!

Loida Sorensen and Tom Norwick Join Zephyr Real Estate

Posted On: Thursday, January 23, 2014 - 8:30am
Tags: join Loida Sorensen new agents real estate recruitment Tom Norwick welcome | Topics: Press Release

San Francisco, CA, January 23, 2014 – Zephyr Real Estate welcomes two new agents to its Noe Valley office. Loida Sorensen, formerly with Coldwell Banker, and Tom Norwick, formerly with Herth Real Estate, are the newest members to join the Zephyr team.

Abbe Day-Merchant and Colleen McFerrin Join Zephyr Real Estate

Posted On: Monday, December 23, 2013 - 8:30am
Tags: Abbe Da-Merchant Colleen McFerrin new real estate realtor Zephyr | Topics: Press Release

San Francisco, CA, December 23, 2013 – Zephyr Real Estate has announced that Abbe Day-Merchant and Colleen McFerrin, formerly with Herth Real Estate, are the most recent Realtors to join the Zephyr team. The top-producing pair partnered together at their former location and will continue to do so in their new home at Zephyr. 

Zephyr Real Estate Sponsors High School Field Trip

Posted On: Thursday, December 19, 2013 - 8:30am
Tags: Bayview High School Bonnie Spindler Malia Cohen san francisco neighborhoods Sandra Luna video Zephyr | Topics: Press Release

San Francisco, CA – December 19, 2013 – Zephyr Real Estate’s award-winning website includes dozens of videos of San Francisco’s 89 distinctive neighborhoods. This valuable resource has been used by multitudes of homebuyers as well as other websites, such as, and now it’s being used in a new way in the classroom.

Zephyr Real Estate Features Local Mosaic Artists in Annual San Francisco Calendar

Posted On: Thursday, December 12, 2013 - 8:30am
Tags: Aileen Barr art Bryan Mose calendar Colette Crutcher Diane Andrews Hall Ellen Blakeley Hannah Freeman John Garth Laurel True Lillian Sizemore Mark Roller Millard Sheets mosaic Paul Lanier San Francisco Arts Commission Zephyr | Topics: Press Release

San Francisco, CA – December 12, 2013 – For 23 years, Zephyr Real Estate has produced a custom San Francisco-themed calendar for its clients, colleagues, family and associates. The 2014 Calendar continues the tradition and its theme, San Francisco Mosaics, features the works of local artists and their unique public mosaics found all across the City. 

Potrero Hill Still Has That Local Feel

Posted On: Wednesday, December 11, 2013 - 6:46pm
Tags: hot neighborhoods | Topics: Community Information

Three block commercial strip on Potrero Hill still has a "small town" feel to it.

Annual Art Show at Farley's Cafe in December

Posted On: Saturday, December 7, 2013 - 11:52am
Tags: art | Topics: Community Information

 On Thursday, December 12th, Farley's Café will have it's 20th Annual Art Show from 6-9:30 PM.

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Susan Olk

As an agent at Zephyr for over 30 years, Susan is an accomplished neighborhood REALTOR®.


See Susan's Active Listings, Sold Properties and Testimonials.